Be the partner that creates value to its customer business through the distribution of the products and services that best meet its needs.
Acting consistently with absolute honesty and high ethical standards.
Treat clients, suppliers, employees and other stakeholders with courtesy, tolerance, loyalty and justice.
The absence of hidden agendas or conditions, ensuring that commitments are respected and that information is provided to improve collaboration between stakeholders, assigning responsibility for actions taken.
Make sure that decisions and/ or business are in line with industry law, regulations and best practices.